From time to time I dabble in product design.
The other day, I was working with my friend Andy. We were trying to find an answer to one of the greatest challenges of modern life: How can I watch stuff on my iPhone 4 while eating?
I began experimenting with materials. I quickly found that wool was too soft, while seafood quickly went off.
Then Andy said what about trying a thermoplastic elastomer, a mix of plastic and rubber that won't scratch your iPhone and is really tough and a little bit bendy.
I knew instinctively that this was a terrible idea but didn’t want to discourage him as he’s a sensitive soul.
Anyway, here it is.
I’ll admit, it turned out better than I thought.
The Piolo is very light and neat. You can keep it on your keyring. Or in your pocket. Or on your keyring in your pocket.
It’s £4, plus 80p postage to anywhere in the world.
Look! Even Wired says it's brilliant.
Get yours today and support brilliantly creative, courageously entrepreneurial designers like Andy.
18 hours ago
Lovely. If I had an iPhone I would buy one right now!
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