I’ve been chuckling about this ever since I saw it. Facebook users can sacrifice ten friends in exchange for a Whopper. The removed friend then receives notification they’ve been swapped for a burger.
If I was asked to do the follow-up to Whopper Freakout, I’d crawl under my desk to rock back and forth and whimper at the hopelessness of it. But they’ve only gone and done it.
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This is so beautiful. Magnificent idea by Crispin Porter + Bogusky
ReplyDeleteReally great campaign!
ReplyDeleteToo bad the Facebook-people shut it down...